Industry Tools and Resources

NewsletterIndustry E-Newsletter

Why sign up? Our Industry E-Newsletter is sent out twice annually with content on marketing tips and promotional opportunities, best practices and trends in cycle tourism product development, featured businesses, new cycling infrastructure announcements and other valuable industry insight. To view past issues and to sign up and receive our industry e-newsletter click here. OR

Test CommunicationCommunication Tool Kit

The Ontario By Bike Network™ is here to assist regional and local destination partners, as well as tourism businesses to promote and grow the cycle tourism sector in Ontario. The Ontario By Bike Communication Tool Kit has been compiled by Ontario By Bike to assist with communication outreach to both consumers and businesses in several ways. Click here to access.

Research opens in a new windowCycle Tourism Research

This resource page has a number of reports available to download with research on the development and impacts cycle tourism here in Ontario and around the world. If you have any additional research you think should be posted here, comments on any of the research, or wish to discuss having Ontario By Bike conduct cycle tourism research projects for you, please let us know by sending an email to info(at)ontariobybike.ca. We ask that if you use any of the information found in the documents that you reference it correctly.  opens in a new windowClick here to access.

Signage opens in a new windowOutdoor Business Signage Programopens PDF file

Once your business has been certified under the Ontario By Bike Network, you will be eligable to purchase a 18cm X 18cm (or 7″ X 7″) Ontario Metal SignageBy Bike outdoor sign. This aluminum sign offers the Ontario By Bike logo on both sides of a waterproof, reflective vinyl material. Suitable for hanging on a roadside sign post and elsewhere, this feature is a must for business promoting to cycle tourists, by quickly communicating that you offer specific services and amenities to cyclists. These signs have 4 pre-drilled holes that are covered by vinyl until needed. The cost is $30 incl. tax and shipping. To order an outdoor sign contact Ontario By Bike at info(at)ontariobybike.ca.

opens in a new windowBike Parking WidgetBike Parking

Nothing says “Welcome Cyclists” like a bicycle rack in front of your business. Find out more information on different types of bike parking options, bike rack standards and manufacturers. Being able to provide secure bike parking at your location is a requirement for a number of our business categories.  opens in a new windowClick here to download useful documentsopens PDF file


toolsTracking Sheets

Track the number of cyclists visiting your location. These numbers can help your business analyze its customer base, with cycle tourists contributing to a percentage of revenues. opens in a new windowClick here to download useful documents

OBBIP Logo opens in a new windowOntario By Bike Industry Partnership and Advisory Committee

Working in collaboration with industry partners, this new Ontario-wide initiative will facilitate destination development and promotion of Ontario’s growing cycle tourism product. The Advisory Committee includes a range of representatives from across the Province, and come from a variety of professional backgrounds. The group consists of approximately 30 participants, incorporating fair regional representation based on the Region Tourism Organization (RTO) geographical breakdown of Ontario (RTO1-13).

Advertising

Ontario By Bike has a number of opportunities for industry partners to reach cyclists through paid advertising. The  opens in a new windowCycling in Ontario guide is an annual publication that is in production with ad sales made available to partners and industry contacts in October/November of each year. This is a popular publication, printed in both english and french (37,000 copies in 2017). Also available is digital space on our website and on our monthly enewsletter. For inquiries please contact us directly. Email: info@ontariobybike.cacreate new email  or call 416-827-2774 / 1-866-701-2774